The team here have done about a million online ads - from launching Amazon in the UK right through to the work for Halifax Bank that took their online spend from £200k a year to over £12m. Most have been very effective, and many have won awards. But few are as important to us as this one for the Big Moo.
We're huge fans of Seth Godin and when he announced his latest book the Big Moo, we got hold of proof copies and distributed them to around 50 CEOs and CMOs here in the UK.
And when we had the chance to produce a spec online ad for a MSN homepage campaign to sell the book, we couldn't resist. So when we found our ad was one of the two selected, we were quite proud.
The campaign runs this weekend on the MSN homepage, but you can also see the ad here. We hope it sells lots of books - it's a good read from 33 of the smartest thinkers around and all profits go to charity. You can buy the book here.
About Big Picture - we're a new agency based in London, focused on helping brands profit from the fantastic opportunities in digital - across the web, mobile and digital TV; read the defining posts to the right for a quick take on how we view the world.
The team have loads of experience - click on About Us for some background - and having built two successful agencies in the past we're hungry for success for this one. If you'd like to know more about how Big Picture could help you build your business, mail us at firstname.lastname@example.org